Skip to content
Legal

Privacy policy

Our Privacy Policy is designed to be straightforward and transparent, explaining how we handle your information. We take your privacy seriously and are committed to protecting your personal data with the utmost care and respect.

Revised 24 November 2025

Who are we?

LingoLooper is an innovative AI-powered language learning app that facilitates speaking practice in your target language with AI avatars in a virtual world, created by Lumi Labs AB, based in Gothenburg, Sweden. Our mission is to make learning languages engaging, fun and effective in order to help you speak your dream language with confidence.

What information do we collect?

To enhance your learning experience, we collect the following information:

Profile information
Name and email address when you create a user account in the App.
Conversations with avatars
In the App, your interactions with our AI avatars are under your control. Please be aware that the content of your conversations is transcribed and stored as text as well as audio. This transcription is essential for facilitating the conversation and enhancing your overall learning experience.
The usage of our product
To improve the App functionality and user experience, we collect information on what features you use and how you interact with the software.
Feedback form answers
When you submit a response to our feedback forms, we save your reply so that we can gather new insights that guide the continuous development of our product.
Device information
This includes the Internet protocol (IP) address used to connect your computer to the internet, as well as the used internet browser, internet browser language and the computer’s operating system.
Deferred deep-linking
For referral tracking in our “invite friends” feature in the App.
LingoLeague data
Your recent learning progression (such as speaking time) and activity may be visible to other users in the LingoLeague.
Profile picture
If you choose to upload a profile picture in the App, it may be visible to other users in the LingoLeague.

Why do we collect the information?

Your data helps us provide a top-notch service:

Marketing & communication
For updates and promotions.
Product development
To continuously improve LingoLooper.
Quality assurance
For a smooth app experience.
Conversation services
To enhance interaction with avatars and give personalized feedback.
Subscription services
To ensure a safe and smooth subscription experience.
Legal compliance
To fulfill our legal obligations, including compliance with the General Data Protection Regulation (GDPR) for our users in the European Union. This includes ensuring the protection and proper handling of personal data in accordance with GDPR standards.

Who will your information be shared with?

We value your privacy. Your conversations are confidential. We share data only with necessary third parties:

OneSignal
For push notifications and messages from your LingoLooper avatar friends, and email communications. You can opt out at any time.
Google Analytics
For website analytics, campaign reporting, and app-store click measurement.
Cloudflare Web Analytics
For website performance measurement and Core Web Vitals.
ipdata
For security, product customization, and analytics.
Mixpanel
For app analytics.
Sentry
Error monitoring and performance profiling.
OpenAI
For conversation services.
Azure Cognitive Service
For AI features.
RevenueCat
For subscription services.
Tallyforms
To collect user feedback.
AppsFlyer
For managing deep-linking and referral functions.

How do we store and protect your information?

All information is stored on our servers in Europe. We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. We do our best to protect your personal information. However, transmission of personal information to and from our Sites and App is at your own risk. You should only access the services within a secure environment.

How do we communicate with you?

When you send us an e-mail, we use your e-mail address to get back to you. We will store your message and our reply for any future communication.

We use your e-mail to provide you with relevant information that complements our product offering. This can, for example, include a weekly summary or reminders. You can opt out from this communication at any time in your profile settings.

When you accept to receive information about important updates on LingoLooper, we use your e-mail address to provide you with this information until you ask us to stop. You can opt out at any time using a link at the bottom of each e-mail.

How can you review, update or delete your information?

You have control over the personal data we hold about you. Depending on where you live, and in particular under the GDPR if you are in the European Union, you have the right to:

  • Access. Request a copy of the personal data we hold about you.
  • Rectification. Ask us to correct information that is inaccurate or incomplete.
  • Erasure. Ask us to delete your personal data and close your account, subject to any legal obligations that require us to retain certain information.
  • Restriction and objection. Ask us to limit how we use your data, or object to certain processing such as direct marketing.
  • Portability. Receive the personal data you provided to us in a structured, commonly used and machine-readable format.
  • Withdraw consent. Where we rely on your consent, withdraw it at any time without affecting processing that already took place.

You can review or update much of your information directly in your profile settings. To make any other request, contact us at contact@lingolooper.com and we will respond within the timeframes required by applicable law. You also have the right to lodge a complaint with your local data protection supervisory authority.

Do we make updates to this policy?

We may revise this policy to reflect changes in our services at any time. Significant changes will be communicated through the App or via email. The updated version will be indicated by an updated “Revised” date and will be effective as soon as it is accessible. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.

Contact us

For any questions or requests regarding your data, please reach out by email or by post:

Lumi Labs AB, Hälleflundregatan 48, 426 58, Västra Frölunda, Sweden
Email: contact@lingolooper.com
Back to top